Exhibition Season has begunIt has been a busy start to 2017 here at Lyte. We attended two of our biggest trade shows of the year. First up was the annual 'Executive Hire' Show at the Ricoh Arena on the 8th & 9th Feb. It was a new stand concept for this year in the way of placing products in their normal surroundings therefore our stand portrayed a shop fitting environment. This was a very succesful show where we also launched the new LytePod podium and also the stairwell tower. We had lots of positive comments on boht the products and the stand.
The second of our shows was the Totally Tools exhibition, again in th Ricoh Arena on the 14th & 15th Feb. It was a quick turnaround from one show to another but with very different show profiles with the main visotrs for this type of show predominantly being independent retailers. The stand concept for this exhibiton was similar with a house theme but obviously targetting a different type of market. There was a steady influx of visitors arriving onto the stand and a few new customers were gained.
Our next exhibitons will be the 'NMBS' show at the Ricoh Arena on the 5th April quickly followed by the 'TROY means business' show at Silverstone on the 27th April.